Want to run your own social ads but don’t know how?
Want to run your own social ads but don’t know how?
Hands up if you want a freebie!
Are you ready for meta ads?
Free 5 minute assessment
Sick of seeing cobwebs in your inbox? Think ads are the answer? Find out with this quick checklist before you spend a penny!
So, what is ‘The Small Business GROWTH Club’?
In a nutshell, it’s a free safe space for over-stretched small business owners and freelancers to gain confidence around social media advertising. It’s run by me, Michelle McCance, an experienced media buyer and professional northerner.
As well as loads of free advice on our socials, you’ll find affordable, accessible, ‘how to’ courses that are jargon-free and, importantly, practical. You’ll learn by doing, so you’ll be running ads by the end of each course.
I’ll help you use Facebook™ ads and Instagram™ ads (also known as Meta™ ads) as well as LinkedIn, Pinterest, Snapchat and TikTok to turbo charge your business, without feeling overwhelmed.
So how can we help?
From my Blog

What Makes A Good Facebook Ad In 2026
I’ve watched a lot of bad small business ads. Most of them weren’t bad because the targeting was wrong or the budget was too low.

When Should a Christmas-Trade Small Business Start Running Facebook Ads? (Now. Not October.)
Every September I have the same conversation. Roughly six times. A small ecomm business owner DMs me: ‘I want to start running Facebook ads for

Why Your Facebook Ads Aren’t Working (It’s Probably Not Your Targeting)
When small businesses DM me ‘my ads aren’t working,’ they almost always tell me what they’ve tried. ‘I changed the targeting.’ ‘I bumped the budget.’